– tracking visitors of website
Increase conversion by 150%. Retargeting, also known as remarketing, is a form of online advertising that can help you keep your brand in front of bounced traffic after they leave your website.
For most websites, only 2% of web traffic converts on the first visit. Retargeting
Every time a new visitor comes to your site, the code drops an anonymous browser cookie. Later, when your cookied visitors browse the Web, they are served with ads for your business, ensuring that your ads are served to only to people who have previously visited your site;
Powerful branding and conversion optimization tool.
Best works in combination with AdWords and paid ads on social networks.
Also, the method is suitable for further use in the purpose of email marketing.